In my job, I do a lot of airline travel. Although I’m generally a limited talker with whomever ends up next to me, I often get the question, “So, what business are you in?” From these and other random encounters with the general public, I’ve built up a sizable database of its perceptions of water wells and the groundwater industry.
What follows isn’t a revelation by any means, but I’m continually amazed at how little the general public knows about groundwater and the groundwater industry. Even end-users such as homeowners and farmers who have their own private water systems generally have little knowledge of how water gets to their tap.
Given this, I’ve decided to write a short series around the ten things I wish the public knew about our industry. You’ll find the first three below, with the rest to follow in subsequent posts.
1. Chances are, your water comes from a well, even if you don’t know it.
I consistently hear: “I’m on city water; I don’t get my water from a well.” Actually, there’s a good chance you do. For example, I live in a good-sized city with several water sources, including a river and a couple of reservoirs. However, my city also has numerous large water wells, and a significant amount of our water is supplied from those wells. But ask any of my neighbors where their water comes from and they would never think that it comes from a well.
2. Groundwater is important. So important, in fact, that we literally can’t live without it.
The general public has no deep appreciation of groundwater’s importance, and therefore the importance of the groundwater industry. Only 2.5% of the world’s water is freshwater and of that, 69% of that is locked up as ice at earth’s poles. What’s left is surface water and groundwater. Between the two, surface water comprises only 0.4% and the rest of groundwater. That’s not nearly enough surface water to supply the needs to humankind. Not only does much of our clean, fresh drinking water come from the ground, we have to have it to survive as a civilization.
3. Groundwater contractors are experts with unique professional knowledge.
Not only do groundwater contractors have to be good business people, they also have to have very specialized technical expertise. Drilling contractors, for example, often maintain more than a million dollars worth of equipment, with more bells, whistles, levers, and buttons than most people can imagine. They have to understand geology and hydrology. Pump installers have to have an outstanding working knowledge of electricity and hydraulics, and more often than not, electronic technology as well. Not everyone can do this job.
Stay tuned for more Things I wish the public knew next week.